/FREE TOOLThe cost of looking generic

See what looking generic is costing you.

Plug in your numbers. The calculator uses conservative industry ranges — no smoke, no mirrors.

Inputs

Monthly website visitors

Visitor → lead %

Lead → customer %

Average deal value

₹

Expected lift from better brand & experience30%

Forrester: superior UX can lift conversion up to 400% — we default low on purpose.

You're leaving on the table

₹0

/ year.

NowWith +30% lift

₹40,00,000 / mo

₹52,00,000 / mo

Extra customers

+6.0/mo

Payback

~4 wks

A ₹10L engagement pays for itself in ~4 weeks. Illustrative — your inputs × conservative industry ranges (Forrester, McKinsey, Stanford).